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Funny Business: May

From May 2006

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Looking For Greener Pastures

By Neil Michel

Dropping into the green monsters at the Mavericks Surf Contest is a sick feat attempted by only a small handful of the world’s best big-wave surfers. Waves more than 40 feet tall left even the most experienced surfers feeling like greenhorns.
    Following his face plant in the fifth heat of this year’s contest, pro surfer Josh Loya felt a little green around the gills. He was pulled to safety after nearly a minute under the thunderous whitewater.
    Spectators also left Half Moon Bay feeling green. Clif Bar, a contest sponsor, purchased enough wind energy credits to offset the estimated 86 tons of greenhouse gas produced by the planes, trains and automobiles that brought 30,000 surf fans to the marine sanctuary south of San Francisco.
    Clif’s novel sponsorship makes Mavericks the first climate-neutral surf event and puts a growing form of renewable energy in the limelight (see Renewables, page 36).
    And, despite his head-over-heels performance, Loya did not advance to the final heat. 



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