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What's the Big Idea?

From January 2006

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A University City
BIGGART: “In a global economy, Indian and Chinese populations connect this region back to Bangalore and Taiwan. Those are critical ?nancial supply-chain ? ows. Making diverse people feel comfortable here adds to the cultural intrigue of the region. Everything is about linking. Sacramento could be a cultural and social hub.”
FRIEDMAN: “One thing that would distinguish us as a region would be to build the most inclusive community in the United States. Let’s tap into what could give us the capacity to do business throughout the world. We could solve social problems because of the composition of who we are.”
ZIEGLER: “We do have world-class universities here, but we could have a lot more. The universities pop up and then incubator companies emerge. So, as a community, if we focus on bringing in the universities that want to come here, and many do, that would be a real catalyst for something good.”
     UC Davis, Sacramento State, UC Berkeley and Stanford University would like to claim they already have a lock on the global university idea for Northern California. UC Davis, with almost 40 percent of its under-graduates of Asian descent, a Hispanic population of almost 11 percent and an international population of 5 percent, is truly a microcosm of the world. Meanwhile, Sacramento State claims that no one ethnic group is a majority and that there are more women than men enrolled on its campus.
     “Schools here already are ? lling that niche,” says Ryan Sharp, director, Sacramento Regional Research Institute. His research has recognized looming gaps in future employment needs when skilled workers will be at a premium. Having educated students stay in the region after graduation and build a market of their design is critical. “A highly skilled workforce is necessary for the healthy economy of the future,” he says.

Attract and Keep The Creative Class
Continued...

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